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Beat the postal strikes at WATCHPRO Christmas Market

Online sales of watches are down by over 5% year-on-year in the 12 months to October, according to retail analyst GfK, and appear to be settling at levels similar to before the pandemic.

And the dip could turn into a slump in the lead up to Christmas as Royal Mail workers are planning strikes that will bring operations to a standstill.

Strikes are currently scheduled for December 1st, 9th, 11th, 14th, 15th, 23rd and 24th, with no service for regular mail, and special deliveries merely “prioritised”.

If the experience of rail commuters this year is any guide, the days in between these strikes will be complete chaos as well.

Most young watch businesses sell directly to consumers via their own ecommerce websites these days, and could see demand affected because customers will, quite understandably, be fearful that their packages will not be delivered quickly and safely.

Thankfully, there is a way for watchmakers and customers to meet directly at next week’s WATCHPRO Christmas Market, which takes place from Friday, December 2, to Sunday, December 4.

Visitors need to head to Piccadilly Circus, look to the massive digital billboards, and below these famous lights they will find the pop-up retail space housing the Market.

A dozen brands are already signed up, with more joining the event every day.

“It is a delight to be able to help emerging watch brands connect with customers in a location as iconic as Piccadilly Circus,” says Lucy Cheesewright, head of WATCHPRO Live.

“We have seen how passionate the British public is about their watches and WATCHPRO Market is a perfect opportunity for them to see so many brands in one place, and to come to London over one of the most exciting weekends in the run up to Christmas,” she adds.

WATCHPRO CHRISTMAS MARKET

WATCHPRO Christmas Market takes place in a retail store space right under the Piccadilly Circus Christmas lights on Regent Street; one of the highest footfall destinations in London from December 2-4.

To find us, simply exit Piccadilly Circus tube station, look to the famous digital advertising billboards and you will see WATCHPRO Christmas Market right beneath the lights.

CLICK TO REGISTER FOR FREE TICKETS

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