OLIGO Watches will return to Time to Watches this year, following an exciting year for the Geneva-based brand.

Back for the second year of the show during the same week of Watches and Wonders, Time to Watches is held at HEAD Genève from March 28 to April 1.

Reflecting on participation, founder of the brand Olivier Gaud, explained: “I am very excited to participate to this 2nd edition, therefore confirming the successful launch of OLIGO. I will be presenting our 2023 novelties and cannot wait to reveal them to the press and the public.”

On the benefits from last year and why that encouraged the brand to return, he adds: “The visibility for OLIGO, the amount of contacts, meetings and opportunities that the 1st year brought me. The opportunity to meet potential customers as well.”

Concluding: “I strongly believe that physical trade shows are essential for the watch industry. It gives a very good sense of how the market is doing, how it is evolving and most importantly allows brands, retailers, journalists and now end customers to meet in person.

“The fact that all the major actors of the industry have the possibility to meet in the same city at the same time is a very good opportunity and facilitates the business.”

Click here to find out more about Oligo.